Why Join AusCycling?

At AusCycling, we believe the simple act of riding a bike can change lives and build stronger communities.
Our purpose is to inspire more Australians to ride, fostering connection, health, and high performance.

We educate school kids, stage over 500 events annually, nurture clubs and pathways, and support Australia’s Olympic, Commonwealth Games, and World Tour athletes.

As the nation's peak cycling body, we represent over 5 million Australians who ride - committed to inclusion, clean sport, community-building, and achieving excellence the right way.

If you're passionate about meaningful leadership, AusCycling offers a unique opportunity to shape the future of Australian sport.

How You'll Make a Difference

As part of the Executive Leadership Team, you will lead a team to drive AusCycling’s marketing, brand, communications, content and earned media strategy to:

• Lead national marketing campaigns that grow participation, membership, and visibility.
• Amplify major initiatives like AusBike, National Championships, and Membership Products.
• Build a strong, unified brand across digital, owned, earned, and paid media channels.
• Protect and strengthen AusCycling’s reputation through strategic communications and crisis management.
• Support the CEO and Board with high-impact messaging, stakeholder engagement, and corporate communications.
• Inspire and lead a high-performing, purpose-driven Media, Marketing and Communications team.

What You'll Do

• Manage a team to deliver strategic marketing, content, and communication campaigns.
• Lead brand development and digital engagement initiatives.
• Manage stakeholder relations, issues management, and media strategy.
• Guide innovation, audience growth, and data-driven engagement strategies.
• Collaborate with the Executive Leadership Team to achieve organisational goals.

What We Offer

• Flexible work environment.
• Opportunities to shape national campaigns and make a direct impact on sport, health, and community outcomes.
• Leadership development and executive coaching, supporting your ongoing professional growth.
• Paid parental leave.
• Discounted or complimentary access to AusCycling memberships, events, and programs.
• An ambitious, values-driven culture committed to inclusion, excellence, and innovation.
• The opportunity to contribute to the journey toward Brisbane 2032, building a generational legacy for Australian cycling.

Who We're Looking For

• Senior leadership experience in marketing, communications, or media, ideally in sport or purpose-driven sectors.
• Strong skills in brand strategy, campaign management, digital engagement, and media relations.
• Experience leading teams, managing crises, and building stakeholder relationships.
• Strategic thinker with an entrepreneurial mindset, innovation focus, and collaborative leadership style.
• Knowledge of cycling or Australian sport is desirable but not essential.