- Lead the deployment and optimisation of Digital Business Management and Learning Solutions
- Manage digital marketing and social media campaigns
- Based at Athletics House, Albert Park VIC (hybrid)
Little Athletics is a uniquely Australian modified athletics (track and field) program for children up to 17 years of age with 90,000 athletes enjoying Little Athletics activities at approx. 450 Little Athletics Centres across Australia. Little Athletics Australia (LAA) as the national governing body has six State and Territory Associations as Affiliated Members whose competitive members consist of registered athletes and in excess of 60,000 volunteers.
Reporting to the CEO, and as part of the Little Athletics Australia Leadership Team, the Digital Strategy & Delivery Manager is responsible for leading the integration of Little Athletics digital ecosystem to enhance participant experience, business processes, improve operational efficiency, and drive innovation. This role requires a blend of strategic thinking, technological expertise, and strong leadership skills to drive and guide Little Athletics digital transformation journey via collaboration and hands on delivery.
As Digital Strategy & Delivery Manager the role is responsible for the Little Athletics Digital ecosystem with a focus on:
- collaborating with various stakeholders across Little Athletics and external vendors;
- leading and managing the deployment and optimisation of the Business Management Solution and Learning Management Solution to drive participant acquisition and retention;
- managing social media assets such as website and social media content planning, developing and executing campaigns to promote Little Athletics and support key partnerships maximising the commercial opportunity; and
- maximise data and content acquisition, analysis and commercialisation.
The role has one direct report (Marketing, Sponsor & Partnerships Officer) as well as a dual report of the eLearning Delivery Coordinator (on a grant funded 8 month contract).
To be considered for this role you will have experience in the successful delivery of large, cross functional digital projects such as CRM ecosystem implementation, ideally from within a member based sporting organisation. Strong experience leading digital marketing, EDM and social media campaigns is also required. You will be self-motivated, with the ability to manage competing priorities and tasks simultaneously to meet personal and team deadlines whilst maintaining a high level of attention to detail.
The capacity to build and maintain relationships and strategically engage a diverse group of stakeholders, including volunteers, is essential. Passionate and enthusiastic about participation and development, this role works collaboratively with LAA’s partners, Member Associations and Little Athletics Centres Volunteers to drive and guide digital strategy, focusing on opportunities to ensure Little Athletics thrives in all areas.
The Digital Strategy & Delivery Manager, Little Athletics Australia search and recruitment process is being managed exclusively by Sportspeople Recruitment.
In the first instance general enquiries should be directed to Angelique Everett on 0404 659 024, FREECALL AU 1800 634 388 or +61 2 9555 5000.
