ABOUT THE ROLE:

The Digital Producer (Community) is responsible for bringing the stories, impact and achievements of Richmond Football Club's community programs to life through engaging digital content. Working across Korin Gamadji Institute (KGI), the Bachar Houli Foundation (BHF) and the Club's VFL program, the role develops and delivers high-quality video and digital content, supports social media and website communications, and helps grow audience engagement across multiple platforms. Through creative storytelling, this role plays an important part in amplifying the reach and impact of the Club's community initiatives.

KEY RESPONSIBILITIES:    

1. Create and deliver high-quality video and digital content that brings the stories, impact and achievements of Richmond Football Club's community programs to life.
2. Capture, edit and produce multimedia content across KGI, BHF and Richmond's VFL program.
3. Support the development and execution of digital content strategies across social media, websites and other digital channels.
4. Collaborate with internal teams to deliver integrated content that enhances audience engagement and promotes community initiatives.
5. Maintain digital content assets and production equipment while ensuring content reflects current industry best practice.
6. Support reporting, audience growth initiatives, and content projects that strengthen the reach, impact and commercial value of community programs.

WHAT WE’RE LOOKING FOR:

1. Relevant qualification in Film, Media, Communications, Digital Media or a related discipline, with experience in video production, digital content creation and social media management.
2. Demonstrated ability to create, edit and deliver engaging digital content across multiple platforms, with knowledge of current content trends and best practices.
3. Experience managing digital channels and content assets, including websites, social media platforms and multimedia resources.
4. Strong communication, interpersonal and organisational skills, with the ability to build effective relationships and collaborate with a range of stakeholders.
5. A creative, proactive and adaptable approach, with strong attention to detail and the ability to manage competing priorities in a fast-paced environment.
6. Passion for storytelling and audience engagement, with a commitment to supporting the impact and growth of Richmond Football Club's community programs.

ABOUT US:

Richmond Football Club is one of the largest clubs in the Australian Football League, proudly rooted in our rich history and tradition. As we honour our past, we’re focused on building a Strong & Bold future – both on and off the field– through living our purpose of Belonging, Thriving and Winning. 

We understand the power of sport to connect people, and at the heart of the Club’s purpose is being involved with our community. At Richmond, culture is paramount, and the Club is committed to developing its people in a supportive environment. Belonging, Thriving and Winning is not just about connecting with fans and members, but about staff, players and coaches connecting with each other with humour and care, through storytelling and authenticity, to build genuine relationships. 

WHY WORK FOR US:

• Award-Winning Culture: Join an organisation that is an Australian HR Employer of Choice finalist and a Flexible Work Champion.
• Flexibility #: Enjoy a flexible work environment with options like flexible hours, work-from-home options, a relaxed dress code and the ability to observe public holidays that align with your cultural beliefs.
• Inclusive & Belonging: We are deeply committed to Diversity, Equity and Inclusion, ensuring that everyone feels valued and respected, no matter their background or abilities
• Work-Life Balance: We believe in a ‘people first’ culture, where your personal and professional life can thrive together.
• Growth & Development: Your growth is our priority with professional development opportunities tailored to suit your goals.
• Wellbeing & Fun: We work hard but know how to have fun, fostering a high-performance, caring culture that values holistic wellbeing.
• Community Connection: Make a positive impact in the wider community and engage with our charity partners by supporting the Alannah and Madeline Foundation or get involved in one of our community programs across Korin Gamadji Institute or the Bachar Houli Foundation.
• Perks & Benefits: Enjoy money can’t buy experiences, a range of perks, including discounts through our sponsors!

Click here to view our Employee Value Proposition (EVP) to find out why you should work at our Club!  

OUR COMMITMENT TO THE SAFETY AND WELLBEING OF CHILDREN AND YOUNG PEOPLE:

The Richmond Football Club is committed to providing a safe and supportive environment for all children and young people. We exclusively hire individuals committed to fostering a child safe culture, irrespective of their role, and it is essential that all our staff understand their responsibility in relation to child safety.  Individuals will require pre-employment checks, including a valid Working with Children Check for this role.