ABOUT US

Football Australia is situated on the lands of the Gadigal people of the Eora Nation. We acknowledge the histories, traditions and living cultures of Aboriginal and Torres Strait Islander peoples and commit to building a brighter future together.

Football in Australia is a melting pot of approximately 2 million participants represented by over 200 different cultures, we are proud to be the most diverse and globally connected sport within the Australian sporting landscape.

This diversity in culture, ideas, and experience makes us strong and prepares us to achieve our vision to ‘be a leading football nation where everyone is inspired to live and love the game’. To achieve this, we live by our company values which include: 

• Impact On & Off the Field: Challenge the way we think and do to seek ways to grow the impact football has, influence industry thought leaders.
• Inclusive & Diverse Football for all: Football is embedded in the nation's social fabric, follows the story of Australia, be accessible for all
• A United Team: Bringing people together to unleash the power of football and to deliver the vision, we bring the team spirit to the game
• Trust: Building trust across the whole football community, be trusted custodians of the game, act with integrity and objectivity

WHAT WE OFFER

At Football Australia we want to look after our people and below are just some of the many benefits of joining our team:

• Flexible work arrangements
• Birthday Leave
• Study Leave
• Wellbeing & Lifestyle leave
• Paid Parental leave in addition to statutory government offering
• Volunteer leave
• Employee Assistance Program (EAP)
• Partner discounts
• Workplace Banking Program
• Social Activities such as 5-a-side futsal

ABOUT THE ROLE

Reporting into the General Manager - Marketing, this Sydney-based role will market and promote all Australian National Women’s Teams and Women’s Football programs and products; and Football Australia’s competitions including the Australia Cup, National Youth Championships, National Premier Leagues and other Football Australia competitions to continue to raise awareness and drive further success. This role also encompasses developing and implementing fan engagement strategies, opportunities and experiences.

Duties & Responsibilities: 

• Develop, implement and execute strategic event and brand marketing plans for Women’s National Teams including (but not limited) to the CommBank Matildas; and Football Australia sanctioned domestic competitions
• Develop and drive marketing plans to deliver maximum attendance at CommBank Matildas home matches and competitions
• Develop and drive marketing plans to deliver maximum attendance at Football Australia competitions
• Develop and implement annual marketing plans and Identity opportunities to successfully promote Women’s National Teams, Women’s Football programs and Competitions
• Protect the brand identity of teams, products, competitions and programs and ensure equity is maintained across external and internal touchpoints
• Produce always-on brand campaigns to ensure brand awareness is maintained
• Manage agency deliverables and marketing relationships include – Research & Insights, Media Buying, Licensing and Creative
• Lead in fan engagement ideation and execution – ensuring the fan and their experience is considered across all touchpoints

A full copy of the position description can be found here.

ABOUT YOU

Experience, Skills and Qualifications: 

• Bachelor of Business - Major in Marketing
• At least 5 years experience in a similar marketing/brand role
• Excellent verbal and written communication skills
• An extremely high level of attention to detail
• Superior organisational skills
• Be data driven in strategy and decision making
• Strong interpersonal and presentation skills
• A team player with an ability to work collaboratively and autonomously
• Ability to work with urgency in a fast paced, ever changing sporting environment, whilst maintaining highest quality of output
• Ability to manage multiple projects and meet deadlines
• Media buying knowledge and high level experience in strategic scheduling
• Proactively identify moments of opportunity
• Keen interest in sport - locally and globally
• A full list of experience, skills and qualifications can be found in the above position description

Additional Requirements: 

• Full working rights in Australia
• Working with children check (paid/employee) or state-based equivalent 
• International Criminal History Record for each country (other than Australia) in which you have resided for 12 months or more in the last 10 years (if applicable)
• Out of hours and weekend work as required

Click APPLY NOW to submit your application, including a cover letter and current resume. 

Application Closing Date: 18 September 2024

Football Australia are an equal opportunity employer committed to providing a safe working environment that embraces and values child safety, diversity, and inclusion. Our values and behaviours support and encourage an environment that sees its people drive impact on and off the pitch, are trusting in each other, united to achieve and embrace an inclusive environment.

We encourage applications from people who identify as female or non-binary, Aboriginal or Torres Strait Island people, people with disabilities and people with culturally and linguistically diverse backgrounds. If you require support or advice with your application, please contact us.

In submitting an application, you agree to our collection statement. To review, head to the following link: footballaustralia.com.au/jobs/collection-statement