WhatsApp Image 2020-11-18 at 2.59.25 PM

Head of Growth and Acquisition

Wimp 2 Warrior Ltd

  • Sydney New South Wales Australia
  • Full Time
Closing 29 Jan 2021
Applications 0


Wimp 2 Warrior has an opportunity for an innovative, creative and forward thinking professional to join our dynamic team in the role of Head of Growth and Acquisition. This is a full-time position based on Sydney’s Northern Beaches with ‘work from home’ and flexible work hours available.

This newly created position is responsible for managing our online acquisition strategy across multiple digital channels with a focus on paid social.  If you’re a proactive, enthusiastic marketer who is highly focused on top of funnel acquisition and optimising the user experience, we’d love to hear from you.


  • Manage the strategy, setup, execution and optimisation of all paid social campaigns to a global audience
  • Measure and report on performance of all digital marketing campaigns, and analyse data to identify areas for improvement to meet KPIs
  • Collaborate with sales and marketing team to maintain a consistent brand voice and message across external marketing
  • Optimise landing pages, lead generation forms and customer journeys to improve conversion rates
  • Design and plan effective marketing campaigns to improve brand awareness and user engagement through social media
  • Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying


  • 5+ years proven experience in planning, managing and implementing digital growth strategies in a fast-paced environment
  • In-depth knowledge and hands-on experience with social network advertising, specifically Facebook, Instagram, Twitter and LinkedIn
  • Experience using other paid marketing channels (eg. Google Adwords) and Hubspot CRM preferred
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Excellent communicator and copywriter, with experience in marketing to a global audience
  • Experience handling marketing budgets and forecasting/reporting results
  • Ability to work independently and hit the ground running
  • Knowledge of the martial arts industry is a bonus, but not essential

This is a once in a lifetime opportunity to join one of the world’s most exciting companies that operates in the cross markets of health, fitness, multimedia and the world's fastest growing sport, mixed martial arts (MMA).

During the last 6+ years Wimp 2 Warrior has developed a peerless global reputation for transforming the lives of everyday people through our incredible proprietary programs which are delivered in some of the world’s most iconic fight gyms.  This role is an opportunity for a passionate individual with a strong work ethic who wishes to build their career as a foundation employee in a company that has already established a global presence across an 8-country footprint.  As the business continues to build at pace during the coming years there will be opportunities for stellar career growth for our highest performers.

Application Instruction

Please submit your resume and a maximum of 150 accompanying words to kelly@wimp2warrior.com explaining why you would be an amazing addition to our team!

Wimp 2 Warrior is an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status or disability status.

*Please note due to significant interest in this role you will only be contacted if you are shortlisted. Thank you in advance for your understanding.

Kelly Hestermann

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